In 1995, Rudolf Kotik founded RAK Franchise Consultancy Consultancy in Cebu, specializing in bringing in foreign brands as master franchises. Over the years, RAK Franchise Consultancy has established strong partnerships with clients such as Thirsty, Mooon Cafe, Cafe Racer, and Lantaw, facilitating their successful franchise development.
As demand grew beyond Cebu, RAK Franchise Consultancy relocated to Metro Manila, and rebranded as RK Franchise Consultancy starting as a two-person team in 1999. The company’s innovative approach introduced the Continuation Fee, which replaced the traditional royalty fee for salon and service franchises, becoming a standard practice within the industry.
In 2000, RK Franchise Consultancy organized the first Franchise Expo in Cebu, establishing an annual event that continues to thrive, with the 22nd edition scheduled for 2021. The company expanded its presence further with the inception of the Mindanao Franchise Expo in 2004, which has since become a prominent franchise event in the region, preparing for its 16th edition in 2021.
As a member of the Philippine Franchise Association since 1998, RK Franchise Consultancy recognized the need for a dedicated association and founded the Filipino International Franchise Association (FIFA) in 2005. FIFA serves its members through annual membership meetings and assistance in trademarks and other valuable activities.
In 2006, the franchise.ph website was established as a comprehensive franchise web portal, featuring opportunities from RK Franchise Consultancy’s clients. The company underwent significant changes in 2017, with Rudolf Kotik taking the reins alongside a team of professionals, resulting in the growth of the workforce to 24 employees.
With a global vision in mind, RK Franchise Consultancy formed partnerships with a franchise consultancy in Saudi Arabia, expanding their reach and offering franchise development services.
By February 2019, RK Franchise Consultancy had overseen the development of 700 franchises in the Philippines and 30 in the Middle East. Their growth trajectory continued with a new tie-up in Sydney, Australia, and plans for further expansion in various parts of the world.
Despite the challenges posed by the COVID-19 pandemic, RK Franchise Consultancy swiftly adapted its operations. In 2020, they successfully introduced new franchising methods, implemented COVID-specific operational manuals, and revolutionized the way franchises are sold through online seminars, which are now offered free of charge. Rudolf Kotik also launched the Franchise Hour, a weekly Facebook show featuring guests from the franchise industry, and established the RK FRANCHISE YouTube channel, providing a wealth of franchising knowledge to a global audience.
To complement its digital presence, the magazine FranchisingPH transitioned from a print version to a virtual magazine, now available monthly on franchising.ph.
The shift not only offers a global reach but also provides more cost-effective advertising opportunities compared to the print edition.
RK Franchise Consultancy continues to evolve and thrive, remaining at the forefront of the franchise industry while consistently delivering outstanding services and support to its clients.
The magazine FranchisingPH, previously published in print for nine years, transitioned into a virtual magazine available monthly on franchising.ph. Despite going digital, the magazine offers more affordable advertisement rates and a global reach.
On May 3, 2023, the franchise industry mourned the loss of Mr. Rudolf Kotik, who passed away due to cardiac arrest. His contributions to the industry and his visionary leadership will be remembered.
In this time of transition, we are fortunate to have Ms. Sheena Kay Kotik, a graduate of Business Administration and a native of Cebu, take the helm as the new President of RK Franchise Consultancy.
Ms. Sheena Kay Kotik’s journey began as a franchisee of two non-food businesses, which provided her with valuable firsthand experience in the franchise industry. With her passion for entrepreneurship and deep understanding of the business, she brings a fresh perspective to RK Franchise Consultancy.
Under Ms. Sheena Kay Kotik’s leadership, RK Franchise Consultancy will continue to uphold its commitment to excellence, providing comprehensive franchise solutions and empowering aspiring entrepreneurs to achieve their business goals.
In this new chapter, we pay tribute to the remarkable legacy of Mr. Rudolf Kotik while embracing the future with unwavering optimism. With Ms. Sheena Kay Kotik at the helm, RK Franchise Consultancy remains in capable hands, supported by a dedicated team.
As we move forward, we are confident that Ms. Sheena Kay Kotik’s leadership and expertise will steer RK Franchise Consultancy towards continued success. Together with her team, she will uphold the company’s values of excellence, innovation, and empowerment, ensuring aspiring entrepreneurs receive the best guidance and support.
With a deep sense of gratitude for Mr. Rudolf Kotik’s contributions, we honor his vision by embracing this new era of growth and opportunity. The journey ahead is filled with promise, and we eagerly anticipate the positive impact that RK Franchise Consultancy will continue to have in the franchise industry.
MISSION
To empower entrepreneurs with the knowledge, guidance, and resources needed to transform their business into a successful franchise. We are committed to providing, under food or non-food concepts, tailor-fit franchise development service through a well-defined structure for small and medium-sized enterprises nationwide.
VISION
To be the leading and most trusted franchise consultant nationwide, renowned for our unwavering commitment to client success and unparalleled industry expertise.
To date, RK Franchise Consultancy has successfully developed over 900 small and medium enterprises into thriving franchise systems. Our unwavering commitment to our clients’ growth and success has been a cornerstone of our consultancy services.